OpenSea is the first and largest marketplace for non-fungible tokens, or NFTs. Applications for NFTs include collectibles, gaming items, domain names, digital art, and many other items backed by a blockchain. OpenSea is an open, inclusive web3 platform, where individuals can come to explore NFTs and connect with each other to purchase and sell NFTs. At OpenSea, we're excited about building a platform that supports a brand new economy based on true digital ownership and are proud to be recognized as Y Combinator's #4 ranked top private company.

 

When hiring candidates, we look for signals that a candidate will thrive in our culture, where we default to trust, embrace feedback, grow rapidly, and love our work. We also know how critical it is to celebrate and support our differences. Employing a team rich in diverse thoughts, experiences and opinions enables our employees, our product and our community to flourish. We are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. To help facilitate this, we support remote, hybrid or onsite work at either New York City or San Francisco for the majority of our opportunities.

 

Reporting to OpenSea’s Head of Communications, the Social and Content Communications Lead will oversee all content and storytelling across OpenSea’s social channels. Deeply collaborative, creative and strategic, this role will work closely with leads across Consumer and Product Communication, Brand and Product Marketing, Partnerships, and Community teams to conceptualize and execute integrated social content programs that shape OpenSea’s brand, elevate groundbreaking projects and creators, and effectively introduce new products and features while cultivating OpenSea’s community across various social channels. This role requires the ability to balance community and mainstream consumer needs and find effective channels and strategies for storytelling to both audiences. This is an incredible opportunity for a creative, thoughtful, progressive communications strategist who is eager to blend social media and content marketing disciplines and have a huge impact on an emerging brand and industry. The perfect candidate will exemplify OpenSea’s principles of trust, inclusivity and diversity, will thrive in a fast-paced environment, is energized by the creativity of the NFT community (across art, music, gaming and more), and can build and inspire a team to do their best work. 

Responsibilities

• Build, execute and oversee OpenSea’s social and content program to shape OpenSea’s brand and elevate the incredibly creative community and their stories
• Develop program and campaign plans that align social and content comms with wider team and company OKRs
• Build and manage an internal team of social media, content production and community engagement leads, identify and manage external agency partners, and report on program impact
• Collaborate cross-functionally with Consumer and Product Communications, Community, and Marketing teams to tell cohesive, integrated stories that shape the OpenSea brand across social platforms
• Build a creator and content story engine (in partnership with the Consumer Comms team) that elevates innovative projects, creators and community members and helps shape consumer understanding of NFTs

Desired Experience

• Proven experience leading consumer, product and brand storytelling for a consumer company
• In-house experience–ideally in a high-growth startup environment
• Exceptional leader and coach with prior people management experience
• Exceptional written and verbal communication skills, editing skills, and experience presenting and defending plans to senior leaders
• Excellent at communicating up, across, and within the team with clarity and purpose
• Firm grasp on community communication channels, ability to tailor strategies to reach multiple consumer audiences at once 
• Exceptional organizational and project management skills; ability to execute with ease in a high speed environment
• Ideally a prior interest in and understanding of blockchain and NFT technology
• Ability to adapt quickly to change in a highly dynamic environment with tight deadlines and changing priorities; exhibits flexibility, resilience, and grace under pressure
• Low ego, high impact, team player—we’re in it together at OpenSea!