An eager and passionate content professional with a main mission is to assist with Casino content strategies on specific site(s), implement best SEO practices, increase site-wide traffic and achieve higher rankings for top KeyWords. You will be a member of the Organic Strategy Team which is part of the bigger Organic Growth Department.

You will...

• Design and execute innovative strategies to get a head start on competition and maximise the potential synergies between different departments and assets across the BC network.

• Ensure Casino content is up to date and fresh on site. Thanks to collaboration with our content teams (also part of the Organic Growth Department).

• Frequent team meetings to attend with presentation of performance and next steps.

• Identify outdated content throughout the site(s) that needs to be updated.

• Stay informed on Casino news and work with Editorial team to share ideas

• Daily KeyWord tracking to monitor how top KWs are performing.

• Daily Site Analytics tracking via Google Analytics to ensure trends in pageviews, conversions, etc. are being captured.

• Stay aware of the most recent SEO trends and news as well as participating in usual BC SEO workshops and training. In order to know which features are most important and to have constant ideas on what improvements/optimizations could be most valuable.

• Constant brainstorming : collaboration with other team members will be key as more transversal projects arise and in order to allow everyone to benefit from each other's findings and ideas.

You have...

• SEO Expertise: Demonstrate knowledge of SEO best practices and strategies -> Applying these principles to improve content and page performance.

• Casino Industry Knowledge: Stay informed about trends in iGaming and Casino for audience-focused content

• Editorial Excellence: Ensure content aligns with editorial guidelines while optimizing for SEO.

• SEO Insights: Stay informed about industry trends, search engine updates, and emerging SEO techniques.

• Strategic Thinking: Ability to develop and evolve organic strategies aligned with broader business goals.

• Data Analysis: Proficiency in leveraging analytics for data-driven optimizations. Ability to derive actionable insights from data to inform strategy.

What we offer...

• Generous benefits package and unlimited PTO

• Annual bonus

• Pet insurance

• Paid parental leave

• 401K match

• Tons of growth opportunities

• A fun and kind team supporting your success and always down to do something fun

It is better to be equal

We are an equal opportunity employer and diversity is what gives us the little extra that we need. We believe diverse teams help us make better products. We hire for cultural growth and welcome people of all genders, ethnicity, ages, stories, nationalities, religions, and backgrounds.

We are proud to foster a workplace free from discrimination. We strongly believe that diversity of experience, perspectives, and background will lead to a better environment for our employees and a better product for our users and the community.