The Analyst, CRM is the lead administrator for the Memphis Grizzlies’ CRM deployment. This role reports to the Manager, Business & Strategy Analytics. He/She will help guide day-to-day CRM utilization and development for the Grizzlies organization. The responsibilities of this role include but are not limited to user training, campaign measurement, system customizations, data hygiene, advanced reporting, and assorted enterprise technology support. The role’s primary stakeholder group is the Ticket Sales & Service department, but this role will also advice other departments as it relates to CRM technology, best practices, and the potential impact of all customer data.

The ideal candidate for this role is a collaborative team player and creative innovator. He/She is fluent in technology-driven approaches to customer engagement, sales strategy, and data management. Overall, the role will support some functions associated to all of the organization’s respective brands: Memphis Grizzlies, Memphis Hustle, FedExForum, Grizz Gaming, and Grind City Media.

• Organize day-to-day administration of CRM platforms, including sales campaign setup, user and license management, data manipulation, and system maintenance.
• Develop, lead, and maintain continuous CRM training program for Ticket Sales & Service department.
• Utilize CRM to inform sales and marketing strategies, such as through fan data capture best practices, advanced customer journeys, and efficient processes to convert new fans into buyers.
• Analyze ongoing sales campaign performance and clearly articulate insights on continued engagement efforts.
• Create additional CRM reports and dashboards for individual rep performance, and overall data management.
• Champion the benefits of CRM utilization throughout the organization. Proactively research and develop creative solutions for CRM issues or adoption obstacles.
• Coordinate integration of CRM with other platforms such as data warehouse, marketing tools, and lead scoring.
• Maintain well-versed knowledge of latest CRM technology trends, third-party tools, and enterprise applications.
• Provide an ROI-focused mentality to how the organize best utilizes CRM and can grow revenue.
• Support the rest of Business Strategy & Analytics team on all things CRM data and related points of connectivity.
• Other duties as assigned.

• Bachelor’s degree in Business, Statistics, Data Technology, or other related fields.
• At least 2 years of related professional work experience in CRM, preferably utilizing Salesforce.
• Experience with report and dashboard creation, data administration, and campaign management.
• Experience with SQL and best practices for database strategy.
• Experience with Tableau or other BI / data visualization platforms.
• Understanding of tools used in the sports business landscape, such as Ticketmaster, KORE Software, etc.
• Strong communicator who feels comfortable presenting data and training non-technical stakeholders.

Nice to Have: 

• Advanced degree in business or related quantitative field.
• At least 3 years utilizing Salesforce CRM in a sports organization.
• Detailed experience working with Ticketmaster’s Archtics platform and KORE Software’s Ticketing Module.
• Familiarity with latest trends in sports business technology and innovation.

What We Offer

At the Memphis Grizzlies, we strive to support our team members through all stages of life with robust and attractive benefits, financial and wellness options and great perks.  In addition to offering a competitive salary, we have other great benefits and perks.

Keeping You Healthy

• Industry leading health coverage
• Short and Long-term disability
• Team Member and Dependent Life Insurance
• Group Voluntary Benefits
• Wellness programs through EAP and Headspace

Discounts and Perks

• Matching 401(k)
• Employee Assistance Program
• Tuition Reimbursement
• Team Store Discounts
• Happy Hours and other fun activities
• Qualified parking and game night meals
• NBA Sponsored Discount Programs
• Employee Referral Bonuses
• Employee Recognition Programs

Taking Time Off

• Generous Paid Time Off
• Holiday Pay
• Paid Parental Leave

Memphis Basketball LLC is an equal opportunity employer. We are committed to treating all applicants and team members fairly based on their abilities, achievements and experience without regard to race, national origin, sex, age, disability, veteran status, sexual orientation, gender identity or any other classification protected by law.