POSITION ANNOUNCEMENT:
Senior Director – Ticketing and Partnerships
The Big 12 is searching for an industry-leading and highly driven professional to further develop, generate and increase ticket revenue streams for the conference.
This role will work closely with the Vice President - Sales to develop a comprehensive revenue strategy aimed at attracting and engaging top brands to partner with the Big 12 Conference.
Your creativity, leadership, and passion for selling will create new inventory and set the Big 12 up for sustained revenue growth.
Key responsibilities
⦁ Develop a comprehensive ticketing strategy aimed at driving ticket sales for all Conference Championships, Bowl Games and ancillary events.
⦁ Build, execute & maintain strategic business partnerships that directly impact the Big 12’s renewal and revenue goals.
⦁ Implements all contractual assets including but not limited to, in-market and in- stadium activations, digital & social media campaigns, print media, hospitality & community programs etc.
⦁ Leads recommendation on partner renewal strategies based on best practices, season successes and areas of opportunity
⦁ Develop best sales practices amongst member institutions for selling tickets across the Conference.
⦁ Partner with marketing department to develop best-in-class concepts that promote and drive ticket sales.
⦁ Identify opportunities to utilize ticketing and experiences as a value enhancer for sponsorship deals
⦁ Work with the Vice President - Sales and the Chief Financial Officer on scaling, pricing, allocating and budgeting for all events
⦁ Work on a secondary market strategy and synergize the conference efforts.
⦁ Fulfilment of tickets for internal and external needs including key partners
⦁ Assist with creation of sales and marketing proposals, materials, and collateral
⦁ Look for new categories and new revenue streams for the conference
⦁ Reports directly to the Vice President of Sales
Desired Skills and Experience
⦁ Bachelor’s degree from a four-year accredited college or university
⦁ 3+ years selling/Managing ticket sales and working with third party agencies and providers
⦁ 5+ years of account management including partnership marketing, brand marketing, event marketing or agency experience
⦁ Proven track record of ideating and delivering engaging and disruptive sales initiatives
⦁ High energy level coupled with a strong drive for results
⦁ Able to develop and execute strategic plans to meet both short- and long-term business objectives
⦁ Experience working in a fast-paced and hands-on environment while juggling multiple projects at once and maintaining organization of projects, including a willingness and ability to travel and work some weekends
⦁ Manage time effectively, problem solve and orchestrate multiple tasks simultaneously
⦁ Proven track record of developing and maintaining strong, lasting relationships with relevant stakeholders
⦁ Effective communication, organizational, presentation, and listening skills
To Apply
For full consideration submit a cover letter, resume, and contact information for three references. Applications will be accepted until position is filled.
Human Resources hr@big12sports.com
The Big 12 Conference, Inc. is an equal opportunity employer. All employees are hired, compensated, promoted, disciplined and evaluated without regard to race, color, religion, creed, gender, sex, age, national origin, marital status, citizenship, genetic information, status as a qualified individual with a disability, military status, sexual orientation, gender identity and/or expression, or any other protected characteristic as established by law. The Big 12 Conference, Inc. strictly prohibits any and all discrimination and harassment based upon an individual’s race, color, religion, creed, gender, sex, age, national origin, marital status, citizenship, genetic information, status as a qualified individual with a disability, military status, sexual orientation, gender identity and/or expression, or any other protected characteristic as established by law.
