Director, Partnership Marketing

About the job

• Inspire a dynamic team of individuals and empower staff to deliver all partnership activations while driving value across all corporate partnerships.
• Provide strategic thinking. Exemplify knowledge and expertise in partners’ respective categories.
• Deliver significant value to partners through industry insights, best practices, and creative and innovative ideas.
• Establish a culture of driving revenue through new partnership platforms and opportunities
• Stay abreast of current trends and become a category expert across key accounts with knowledge of competitor intelligence
• Activate partner campaigns and initiatives thoroughly through hands-on experiential executions and event management
• Cultivate new and existing relationships and build solutions against partnership goals
• Provide perspective and deliver meaningful contributions that encourages a positive business culture and boosts the overall bottom line

• Directly lead all Partnership Marketing managers and coordinators, providing guidance and insight on all partnership activations to reach partner goals and objectives, and ensure all contractual obligations across sponsorship portfolios are achieved
• Manage team’s highest profile partnerships by overseeing and executing across all elements of sponsorship contracts within portfolio, including (but not limited to) TV and radio media, digital assets, print advertising, stadium signage, special events, hospitality, events, and in-game promotions.
• Work collaboratively among other departments to build out and enhance broader team initiatives that provide solutions for achieving partner KPI’s.
• Assist in the detailed coordination of multiple high-profile events and game day experiences.
• Serve as the primary internal and external contact for execution and fulfillment of assigned partnerships.
• Track and compile appropriate metrics that demonstrate ROI and growth opportunities for corporate partners.
• Contribute to the sponsorship renewal process, including ideation sessions, building programs and initiatives to align with partner core objectives and providing recommendations for partnership growth.
• Additional responsibilities may be included to ensure partnership, departmental and companywide success.

• Bachelor's degree from a four-year college or university
• 7+ years of experience with Partnership Marketing in the NFL
• Availability and willingness to work all Commanders home games and assigned events
• Proven leadership skills and ability to manage people
• Ability to interpret analytical data
• Proficiency in Microsoft Office Suite
• Experience in developing activation marketing plans, promotions, presentations and proposals and demonstrated knowledge of general promotional concepts and marketing principles
• Ability to develop and maintain interpersonal and corporate relationships
• Strong organizational skills, time management and attention to detail
• Exhibit good judgment and decision-making skills
• Excellent verbal and written communications skills
• Proven experience to appropriately work with and around confidential information
• Self-starter, with ability to work independently or as part of a team
• Ability to commute to FedEx Field located in Landover, MD