Our business is a team sport that began on a field with baseballs and bats and has evolved into one of the most recognizable brands in sports and entertainment through Cubs baseball and live events. Our success is driven by our people, who work to create and inspire change in an engaging, collaborative and inclusive environment. As a team, we continue to build a culture on and off the field that delivers unforgettable experiences for one another, our fans and community. In support of that effort, we expect associates to work primarily in our office. Are you ready to be part of it?
THE CHICAGO CUBS FRANCHISE is a charter member of Major League Baseball’s National League. Since 1876, the team has won the National League pennant 17 times and was the first team to win back-to-back World Series titles in the 1907 and 1908 seasons. In 2016, the Chicago Cubs made history again when the team won its first World Series in 108 years, ending the longest championship drought in North American sports. Known for its ivy-covered outfield walls, hand-operated scoreboard and famous Marquee sign, iconic Wrigley Field has been the home of the Chicago Cubs since 1916, making it the second oldest ballpark in Major League Baseball.
The Chicago Cubs are looking for the next leader of their social media practice. This position needs to have their finger on the pulse of professional sports, social media and culture. They will be responsible developing and executing strategies that can grow and diversify the Cubs social following, enhance brand relevance and support the organization’s business goals. Hands-on experience managing social media for a professional sports team, league or a D1 college athletic program is a requirement for consideration.
Work closely with Marketing leadership to evolve the Cubs’ social channel strategy; maximizing the impact of existing channels and determining how to participate in emerging platforms
Define the social strategies that will keep existing Cubs fans engaged while also attracting new demographics to the brand
Develop compelling content and storytelling that addresses the needs of the business while maintaining the highest creative and brand standards
Ensure the Cubs are participating in social trends while maintaining brand authenticity
Evolve the Cubs influencer marketing strategy and oversee relationships with the Cubs influencer agency as well as individual influencers
Establish and report on key success metrics for each social platform and tentpole campaign; optimize future efforts based on performance insights
Leverage social listening tools to report on fan sentiment during key moments of the year
Collaborate with in-house production studio to develop creative assets needed for social channels
Manage and inspire other social media team members; creating an environment where they can do their best work
Collaborate closely with other members of the Marketing team to ensure the Cubs entire digital ecosystem is working in sync
5+ years of experience in social content creation and social content strategy
Must have hands-on social media experience in professional or D1 collegiate sports
2+ years of people management experience
Deep understanding of social media platforms and social management tools. Working knowledge of paid digital media is a bonus, but not required
Portfolio that demonstrates a creative and diverse approach to storytelling on social platforms
Stellar organization and project management skills; able to flawlessly juggle multiple balls at once
Must be comfortable working in a dynamic, fast paced environment
Must be able to work evenings, weekends and holidays. Limited travel is required
This position is based out of the Cubs offices in Chicago; remote work is not an option
On-site parking
Transit benefits
Paid time off: Personal, Sick & Vacation Time
Casual work attire environment
Complimentary Meal & beverage plan
Cubs home game ticket allotment
Access to campus wide Wrigley Field events & pre-sales
401K Plan Employee Contribution & Employer Match
Benefit Plans: Medical, Dental, Vision & Life Insurance
Health & Wellness engagement & programming
Variety of associate special events, volunteer opportunities and partnership discounts
Access to online associate recognition & rewards platform
Tuition Reimbursement
Response Expectations:
Due to the overwhelming number of applications we receive, we unfortunately may not be able to respond in person to each applicant. However, we can assure you that you will receive an email confirmation when you apply as well as additional email notifications whether you are selected to move forward for the position or not. Please note, we keep all resumes on file and will contact you should we wish to schedule an interview with you.
The Chicago Cubs and its affiliates are an Equal Opportunity Employer committed to inclusion and employing a diverse workforce. All applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, disability, or other legally protected characteristics.