Marketing Manager - Pelicans
Metairie, LA
Mid-level +1 · Full time
Posted 10 months ago
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Who we are:

The mission of the New Orleans Saints and New Orleans Pelicans is to be #1 in everything we do and a be global brand to all of our fans. We take pride in the growth and success of the entire Gulf Coast region and are committed to leveraging our resources and goodwill to foster meaningful change for the greater good of society and our community. We celebrate individuality and value all identities and experiences, and value the perspectives of our team members. Our team members are integral to our success, and we stand beside them through success and hardship.  We make it a priority to make all team members feel included and their opinions be heard. Together, we win! 

 

Who you are:

You want to be part of a team that values community, integrity, excellence, and an organization where people come first and are celebrated. You love the industry of sports, and are excited by the potential of working for two major leagues, the NFL and the NBA. You understand and appreciate that New Orleans is a unique city with so much to offer, and you want to be a part of the vibrant community that wants to see it’s teams be the best. You are passionate, driven, and ready to work hard and have fun.

 

Position Summary:

The New Orleans Pelicans are seeking a Marketing Manager who will assist with the execution of the day-to-day marketing functions for the organization. This creative and innovative thinker will work closely with the Director of Marketing to develop long-term growth strategies, while handling the implementation of the Pelicans marketing calendar. The ideal candidate will be a true brand champion; working collaboratively with a range of partners to present the Pelicans brand accurately and consistently across all touchpoints.

 

What you will be doing:

  • Understand the New Orleans Pelicans strategic and competitive position to help deliver products and experiences that are recognized as best-in-class
  • Drive the annual marketing calendar and successfully manage the execution of tentpole marketing programs, including NBA league initiatives
  • Collaborate cross-functionally with departments including ticket sales, corporate partnerships, community relations, and communications to test and deliver new solutions to market
  • Manage and responsibly allocate the brand’s marketing budget in partnership with the Director and Vice President
  • Partner with the Analytics department to analyze marketing tactics to ensure we’re delivering a maximized return on investment
  • Work hand in hand with the Corporate Partnerships department to develop sponsorship-based activations that reflect the brand accurately, ensuring everything is aligned with strategic priorities
  • Ensure brand guidelines are well understood and accurately deployed by both internal and external partners and stakeholders
  • Be involved in all aspects of our influencer strategy: maintain and further develop database of influencers; manage relationships, and build and implement strategies for content and experiences
  • Own development of deliverables from in-house creative teams and external agencies
  • Nurture a collaborative and positive relationship with all internal partners, leadership teams, and departments
  • Enhance efficiency in a constantly evolving market and steward creative solutions to be the norm

 

What you will bring:

  • Bachelor's degree in marketing, business, communication or a related field
  • 3+ years of brand marketing or advertising experience
  • Able to plan and implement marketing programs from concept to completion
  • Fluent in all forms of media
  • Excellent project management skills and comfortable in a fast-paced work environment
  • Strong understanding of brand strategy fundamentals
  • Experience liaising with in-house creative studios and external agencies
  • Adaptable and efficient learner; able to step in and pick up on projects quickly
  • Able to work nights, weekends, and holidays as needed based on the schedule of the NBA and NFL

 

What we offer:

  • Medical, Dental and Vision Insurance options
  • 401K with employer contributions
  • Paid parental leave
  • PTO and paid holidays
  • Wellness Program

Applications must be submitted online. Please do not mail or email resumes to the Pelicans. All qualified candidates will be contacted by phone and/or by email. Please do not contact the Pelicans Human Resources or Hiring Manager to check the status of your application. When applying, please be sure your updated contact information is provided.

 

The New Orleans Pelicans are committed to providing equal employment opportunities for candidates and employees regardless of their membership in any protected classifications. The Pelicans will not discriminate in violation of the law on the basis of race, color, age, national origin, sex (including sexual orientation, gender identity, transgender status, and pregnancy), religion, physical or mental disability, genetic information, marital status, veteran status, familial status, status as a victim of domestic violence, and/or any other legally protected class under applicable federal, state, or local laws. This anti-discrimination policy applies with respect to all employment decisions, including but not limited to hiring, promotion, discipline, and discharge. The Pelicans are committed to equal opportunity for persons with disabilities in compliance with the Americans Disabilities Act and state law.  If you feel you need an accommodation for a disability, please inform us.  Requests for accommodation will be evaluated on a case-by-case basis.  If you request an accommodation, it is essential that you participate fully in the interactive process.

New Orleans Pelicans
New Orleans Pelicans
Size:  101-250 employees
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